Most retention tools guard the cancel button. Tenure covers all four ways out.See them →

Setup from your app

The flow is written before you open the builder.

Every other retention tool hands you an empty canvas, or asks you to describe what you want in a text box. Tenure goes and reads the evidence first: your public site, your billing catalog, and the reasons your subscribers actually give.

1 · What it knows

Tenure14 months
Lifetime value$384
PlanAnnual · $189
Sessions, last 30d2
Prior discounts1 · expired
Discount-seekerNo

2 · What it decides

Worth an offerYes · 72

Above your threshold, and they have not taken an offer in the last two cycles.

Ranked

Switch to monthly · pause 60d · 20% for 3

3 · What it does

Switch to monthly at $17

Keeps the subscriber at a price that works, instead of discounting the annual plan they were leaving.

Cost to you$24 / year
Against budget$24 of $4,000
Logged tothe group that was offered something

One subscriber, and everything that went into the offer. An illustration of the inputs.

It reads your site

Your marketing site already says what you sell, who you sell it to and what you sound like.

  • Plans, prices and billing intervals from your pricing page
  • Vertical and audience, which pick the starting templates
  • Colours, type and radius, so the flow looks like your product and not like ours
  • Tone, so the copy in the flow sounds like the rest of your writing

It reads your billing

Connect Stripe or Chargebee and the catalog stops being something you retype.

  • Products, prices and intervals imported, not re-entered
  • Discount history, so an offer is not one you already gave this person
  • Churn by plan, so the flow spends where the money is leaving
  • Plan margins, which is what prices the offers and sets the budget cap

It writes the whole flow

Not a skeleton to fill in — the finished thing, ready to edit or reject.

  • Cancel reasons ranked by what your own tickets say
  • Offers priced from plan margin, with a monthly budget you set
  • Copy in your brand voice, in the languages you sell in
  • Guardrails, eligibility rules and a control group, all on by default

Then it keeps proposing

The first draft is the start of the conversation, not the end of it.

  • Changes suggested from your own results, not from a generic playbook
  • Every suggestion shows the evidence behind it before you accept
  • Nothing changes on its own; you approve each one
  • An undo window on anything that touches a live subscriber

See what it writes for your business.

Give it your domain. If the draft is wrong, you have lost a few minutes and learned what we think.